US hologram company Holographyx has been awarded US and EU patients on Holo-Blister, a new anti-counterfeiting system for pharmaceutical blister packs.
The company – which says it developed the world's first holographic "scratch-off" lottery ticket more than 20 years ago – developed the new technology with the help of holography specialist Hazen Paper Co and Uhlmann Packaging, which produces packaging equipment for process industries.
The Holo-Blister technology enables companies to apply holograms to the rear of blister packs using conventional heat-seal blister packaging equipment.
It has been designed so that they will only be visible behind each pill/capsule cavity on the back of each blister pack, thereby allowing the printing of dosage and marketing information on the area surrounding the pill/capsule recess.
Blister packs are widely used for pharma products such as pills or capsules because they provide excellent product protection, tamper evidence, and can help compliance with therapy as they show exactly the number of pills that have been taken and those that remain.
The platform "provides consumers with the ability to visually validate the authenticity of their purchases instantly with the use of custom holograms that, prior to the development of Holo-Blister, would be extremely difficult to manufacture and apply," said the company.
The new system will compete with other blister packaging anti-counterfeit technologies, including a system introduced in 2015 by Romaco Noack that combines holograms on the front of the blister sheet with overt and/or covert security features based on a banknote authentication system, and another platform from Inabata/Toyo.
NEW WHITEPAPER: Traceability: Your catalyst for supply chain excellence (Markem-Imaje)
A strategic roadmap for building brand protection programs (Markem-Imaje)
Introducing OpSec® Network Intelligence: Connect the dots to identify and take down large networks of brand infringements (OpSec Security)
OpSec® Fuse: Don’t sacrifice performance in your holographic features (OpSec Security)
Policy paper on traceability of medical products (WHO)
The online sale of counterfeit automotive parts: An analysis of how online marketplace practices allow counterfeiters to put unsafe products in American consumers’ cars, and proposed solutions for minimizing the proliferation of counterfeits (Automotive Anti-Counterfeiting Council)
The International Market for Brand Protection Solutions (with Special Focus on CHINA): A Techno-Economic Study including Market Sizing, Technologies, Solutions & Opportunities 2021-2026 October 2021 / Electronic (PDF)
Track And Trace Solutions Market Size, Share & Trends Analysis Report by Product, by Technology, by Application, by End-use, by Region, and Segment Forecasts, 2021 - 2028 May 2021 / 150 pages / Electronic (PDF)
Anti-Counterfeit Packaging Market by Technology, Application, and Geography - Forecast and Analysis 2021-2025 April 2021 / 120 pages / Electronic (PDF)
Anti-Counterfeit Packaging Market by Technology, End-Use Industry and Region - Global Forecast to 2025 August 2020 / 200 pages / Electronic (PDF)
Holographic Foils Market Forecast, Trend Analysis & Competition Tracking - Global Review 2019 to 2029
Holographic Scratch-off Labels Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2028
NEW WHITEPAPER: Traceability: Your catalyst for supply chain excellence (Markem-Imaje)
A strategic roadmap for building brand protection programs (Markem-Imaje)
Introducing OpSec® Network Intelligence: Connect the dots to identify and take down large networks of brand infringements (OpSec Security)
OpSec® Fuse: Don’t sacrifice performance in your holographic features (OpSec Security)
Policy paper on traceability of medical products (WHO)
The online sale of counterfeit automotive parts: An analysis of how online marketplace practices allow counterfeiters to put unsafe products in American consumers’ cars, and proposed solutions for minimizing the proliferation of counterfeits (Automotive Anti-Counterfeiting Council)
The International Market for Brand Protection Solutions (with Special Focus on CHINA): A Techno-Economic Study including Market Sizing, Technologies, Solutions & Opportunities 2021-2026 October 2021 / Electronic (PDF)
Track And Trace Solutions Market Size, Share & Trends Analysis Report by Product, by Technology, by Application, by End-use, by Region, and Segment Forecasts, 2021 - 2028 May 2021 / 150 pages / Electronic (PDF)
Anti-Counterfeit Packaging Market by Technology, Application, and Geography - Forecast and Analysis 2021-2025 April 2021 / 120 pages / Electronic (PDF)
Anti-Counterfeit Packaging Market by Technology, End-Use Industry and Region - Global Forecast to 2025 August 2020 / 200 pages / Electronic (PDF)
Holographic Foils Market Forecast, Trend Analysis & Competition Tracking - Global Review 2019 to 2029
Holographic Scratch-off Labels Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2028